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Browsing Department of Marketing by Subject "COVID-19"

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Communication Alignment in Sales: The Role of Emotional Intelligence 

Serviss, Emory; Ledet, Amanda; Henderson, Jennifer (2021-01-13)
Due to the current global COVID-19 pandemic, salespeople are increasingly reliant on technology to navigate the sales process because of restrictions on travel and in-person meetings. The success of the sales encounter is ...